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Arts and music

Holly Philo promoted to Operations & Marketing Manager at Freedom Festival Arts Trust

11 June 2026

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Holly Philo has been promoted to Operations & Marketing Manager at Freedom Festival Arts Trust after supporting five festival seasons with the organisation. She joined the team in 2021 as Administration Manager and now oversees digital communications, office operations and marketing.

After earning a degree in English Literature and Creative Writing from the University of Hull, Holly began her events career with Hull City Council, working on major city events before gaining commercial and operational experience in the private sector. She returned to the cultural sector to join Freedom Festival and has progressed into a senior operational and marketing role.

“I’ve loved expanding my role at Freedom,” Holly said. “Being able to combine operational delivery with creative work - from copywriting to graphic design - has been hugely rewarding.”

Holly’s promotion highlights how small arts organisations are creating career pathways through cross‑functional roles that blend operations, communications and creative delivery.

2026 also sees Freedom Festival Arts Trust continuing its collaboration with Proper Good Digital to support the delivery of this year’s marketing activity. As an extension of the core team, Proper Good Digital bring valuable expertise and strategic guidance, strengthening the organisation’s approach to marketing and digital engagement.