Future Humber Strengthens Humber’s National and Global Profile Through a Year of Impact

Throughout 2025, Future Humber brought together businesses, partners, young people and ambassadors to shape a clearer, more confident story for Humber. The focus has been consistent: connecting people and partnerships to turn belief in place into momentum.

At a national level, Humber’s presence at major investment and sustainability events, including Innovation Zero, Reset Connect and UKREiiF, positioned the region in front of senior decision-makers, investors and industry leaders. A coordinated approach led by Future Humber ensured Humber showed up with a unified voice, reinforcing its role in the UK’s energy transition and future economy.

Closer to home, Future Humber continued to convene and connect partners across sectors through regional events, Bondholder activity and leadership forums. These moments strengthened alignment around shared priorities, reinforced trust and helped ensure the Humber’s story is shaped by those delivering change on the ground.

Through its Industry Insight programme, Future Humber also provided Bondholders with early, behind-the-scenes access to landmark regeneration projects, including the £65 million Hull Maritime Project. By connecting business leaders directly to place-shaping investment, the programme deepened understanding of how culture, heritage and regeneration are contributing to Hull’s future.

Developing future voices remained a core priority. Through initiatives such as the Young Humber Ambassadors programme and Humber Business Week activity, Future Humber created space for emerging leaders to contribute alongside established voices. By building confidence, pride and early belief in place, these initiatives are helping develop the next generation of Humber advocates.

Internationally, Humber’s place story gained further recognition in 2025 when the region was named a finalist for Place Brand of the Year at the City Nation Place Awards. The recognition reflected the collective effort of partners and the growing Humber Place Brand Ambassador Network, now more than 250 strong.

International engagement also continued through the celebration of the 20-year Hull–Fengtai partnership, strengthening global relationships and reinforcing Humber’s reputation as an outward-looking, collaborative region.

Together, these moments demonstrate growing confidence in Humber as a place that collaborates, leads and delivers. By connecting people, strengthening partnerships and shaping how the region is seen on national and global stages, Future Humber continues to build momentum for what comes next.

The snapshot below highlights just some of our activity and impact that shaped Humber in 2025. Together, these moments show how confidence in place is building and momentum is carrying into the year ahead.